Interactivity on websites and on social media is a very useful tool when it comes to sharing these contents with friends and family. Let's say you're reading an article and you come to the end and it offers you to share it on Facebook, Twitter, and even and option to email the article to anyone you'd like. This can be very helpful, but is it becoming a little too much?
The Onion posted an article, Internet Users Demand Less Interactivity, that states people are getting sick of these interactivity techniques. In summary, the article says that people are tired of being bombarded with constant requests to share content on social media, make ratings, leave comments, and generally "join in on the discussion." Many people just want to view content and enjoy the time they are spending on it and then move on, not continually get pop-ups asking to share, rate, comment, etc.
Most people would say to just ignore them, but how can you when it's popping up on your screen every couple of minutes? I've experienced this many times when reading an article and all of a sudden it asks me to join the fun, rate the website, leave a comment, etc. when all I want to do is read an article. Becomes very annoying and frustrating.
On the other hand, I understand why these site have so much interactivity throughout their pages. Many sites have these links to share, comment, rate, etc. so that particular site can become more popular and gather more followers. The only way to become more popular on the internet is by becoming more interactive with viewers.
Interactivity is a love/hate relationship amongst the internet. Websites and social media sites love it to become more popular, and viewers hate it when all they want to do is view a site. One of the many quotes on the article, linked above, is so true:
"If I wanted to tell someone about something, I'll just tell then individually. Or better yet, they'll stumble across it on their own."
